Yes. I manage marketing across every stage of the funnel, from building awareness and generating leads to nurturing prospects, onboarding new customers, and driving retention. I regularly audit the funnel to spot gaps and opportunities for improvement, then connect each stage so campaigns work together. I use data to see what moves people forward and where to adjust, always aiming for performance and long-term growth.

I’m like a multi tech stack tool that makes processes smoother and helps teams work better together. I write, design, build, automate, and measure. I manage content, email, social, ads, and CRM to drive results, and it goes beyond marketing. It’s a mix of creative, technical, and data driven skills that connect the dots across teams and projects. It’s unique because it brings together multiple skill sets and experiences to solve problems and create growth.

I’ve led paid and organic campaigns from email and lead generation funnels to onboarding and re-engagement series, product launches, webinars, social media, and brand refreshes. Every campaign is tailored to the audience and the goal, whether that’s bringing in new leads, keeping customers engaged, or building awareness.

Yes. I’ve written API docs, product guides, spec sheets, and demo scripts, explaining complex tools in a clear way for both technical and non-technical audiences. → Check out some work here

Absolutely. I’ve cleaned up CRMs, set up integrations, and built customer journeys and email flows across HubSpot, Salesforce, Klaviyo, and Mailchimp. I also manage lead scoring, sales handoffs, and build custom dashboards so teams have clear visibility and campaigns stay aligned.

Great marketing starts with the right data. I use data to understand what’s working, what’s not, and where the real opportunities are. But raw data isn’t always helpful. It can be messy, outdated, or incomplete. That’s why I focus on data hygiene and enrichment: organizing, updating, and refining data to make sure it's accurate and useful.

Clean data helps me build smarter strategies, automate with precision, and personalize content that actually connects. It’s not just about numbers. it’s about clarity, direction, and ongoing impact.

I track performance through GA4, CRM dashboards, campaign metrics, and real user behavior. I look at what is working, what is not, and where to improve. For me, success is not just clicks or opens but whether the work is creating real impact. It has become a habit, and I am always eager to make enhancements, test, and repeat. I also pay attention to what competitors are doing, how they are doing it, and I stay curious about new tactics, especially when new tools or tech stacks roll out.

I’m collaborative by nature. I love sharing ideas, brainstorming with cross-functional teams, and learning from the people around me. I’ve worked alongside marketing, product, engineering, developers, leadership, sales, customer success, creators, and more.

I’m the one who can jump in, figure out what’s not working, and fix it fast. I simplify the complicated and bring structure to messy systems, whether it’s content, automation, or process. I’m focused on testing new strategies and optimizing smart tools like CRM, demand generation, and data enrichment so teams work better together and the customer journey keeps improving. People trust me to make things make sense.

I’m always learning by testing new tools, keeping up with industry articles, joining LinkedIn groups, browsing Reddit threads, and following podcasts and YouTubers who share fresh ideas. I stay curious, adapt quickly, and share what I learn with teams when it’s backed by legit, fact-based research and testing. Everything I learn gets applied to real campaigns so the work stays relevant and effective.

Yes! I’ve had the chance to work with incredible people and teams over the years. I’ve learned so much from them, and their support has helped me grow both personally and in my career. → Read recommendations