I’m a full stack marketer who can move between strategy and execution.

I work across email, lifecycle, CRM, content, social, digital campaigns, analytics, and marketing operations. I can plan the campaign, build it, launch it, measure it, and figure out what comes next.

That range has allowed me to work across SaaS, B2B, B2C, e-commerce, and smaller businesses where wearing more than one hat is usually part of the job.

Yes. I manage the full marketing lifecycle from awareness and lead generation to onboarding, retention, and re-engagement. I’m always looking at where things feel disconnected, where people drop off, and what can be improved to create a smoother experience. I use data to better understand customer behavior, then turn those insights into marketing that feels more intentional, connected, and easier to navigate.

It means I can write, design, build, automate, and measure. I work across content, email, social, CRM, campaigns, analytics, and reporting. I can move between the creative and technical sides of marketing, which helps me see how the pieces connect and where something is breaking down.

I have led both organic and paid campaigns across email, onboarding, funnels, re-engagement, product launches, webinars, social, and brand campaigns. I shape each campaign around the audience and the goal whether that’s driving new leads, improving engagement, increasing retention, or building stronger brand visibility.

Yes. I’ve managed CRMs, built automations, and created customer journeys across Salesforce, HubSpot, Klaviyo, and Mailchimp.

My work includes segmentation, database management, flows, dashboards, reporting, lead management, integrations, onboarding, re-engagement, and connecting marketing with sales.

I’ve also worked in Salesforce Sandbox environments, customized workflows and layouts, and supported a Classic to Lightning transition.

Good marketing starts with good data. I’ve worked with large databases that needed cleaning, organizing, enrichment, and ongoing maintenance.

When the data is reliable, everything else gets better. Segmentation, automation, personalization, reporting, and the decisions you make from it.

I track performance through GA4, Google Search Console, CRM dashboards, email platforms, and campaign reporting. I look at what’s working, where people are dropping off, and what we can change. I’ve worked across Salesforce, HubSpot, Mailchimp, Klaviyo, Meta Ads, and LinkedIn to connect marketing activity back to actual results. The numbers help me decide what we keep doing, what we change, and what probably isn’t worth our time.

I’m collaborative and hands on. I’ve worked closely with marketing, product, engineering, development, leadership, sales, and creative teams.

I’m usually the person who jumps in when something isn’t working, figures out what’s going on, and finds a way to fix it. I like simplifying complicated systems, bringing some order to the mess, and making things easier for the people actually using them.

I’m looking for a role where I can bring together marketing operations, lifecycle and email marketing, content, and growth.

I enjoy being hands on and owning projects from start to finish. Give me a problem to figure out, a campaign to build, a system that needs cleaning up, or an idea that needs to actually get out the door.

After 10+ years in marketing, I know I do my best work on teams where I can build, create, problem solve, and make things work better.

Yes. I have worked with great teams over the years and their support means a lot to me. → Read recommendations